COLUMBIA SHUSWAP REGIONAL DISTRICT

Shuswap Tourism Advisory Committee Meeting

AGENDA

Meeting #:
Date:	Thursday, February 08, 2018
Time:	1:00 P.m. - 4:00 P.m.
Location:	CSRD Boardroom 555 Harbourfront Drive NE, Salmon Arm

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1.

Call to Order

R. Cyr, Shuswap Tourism Manager, to call the meeting to order.

1.1

Guest(s) in Attendance

David Barritt - Columbia Shuswap Film Commission

1.2

Appointment of Chair and Vice-Chair of the Shuswap Tourism Advisory Committee

1.3

Approval of Agenda

• Motion

  THAT: the agenda of the February 8, 2018, Shuswap Tourism Advisory Committee Meeting be approved.

1.4

Adoption of Minutes / Business Arising from the Minutes

• Motion

  THAT: the minutes of the December 7, 2017,  Shuswap Tourism Advisory Committee Meeting be adopted as circulated.

1.4.1

Board Follow Up on Committee Recommendation: Cycling Routes

For information.

Recommendation from the Columbia Shuswap Tourism Advisory Committee to the Columbia Shuswap Regional District (CSRD) Board from the December 7, 2017 Committee Meeting:

THAT: the Columbia Shuswap Regional District (CSRD) Board support a letter from the Chair of the CSRD Board to the Minister of Transportation and Infrastructure requesting “share the road signage” on all cycling routes.

 

At its January 18, 2018 regular meeting, the CSRD Board passed the following resolution in response to the Committee's recommendation:

THAT: as recommended by the Shuswap Tourism Committee, the Columbia Shuswap Regional District (CSRD) Board write a letter from the Chair of the CSRD Board to the Minister of Transportation and Infrastructure requesting “share the road signage” on all cycling routes.

1.4.2

Board Follow Up on Committee Recommendation: Active Transportation Corridors

For information.

Recommendation from the Columbia Shuswap Tourism Advisory Committee to the CSRD Board from the December 7, 2017 Committee meeting:

THAT: the Columbia Shuswap Regional District (CSRD) Board make a resolution to send to the Southern Interior Local Government Association a request that the Ministry of Transportation and Infrastructure incorporate active transportation corridors into all current and future highway projects;

AND THAT: the Chair of the CSRD Board write a letter to the Ministry of Transportation and Infrastructure to request that the said Ministry consider the incorporation of active transportation corridors into all current and future highway projects.

 

At its January 18, 2018 regular meeting, the CSRD Board passed the following resolution in response to the Committee's recommendation:

THAT: the Columbia Shuswap Regional District (CSRD) Board prepare a resolution to send to the Southern Interior Local Government Association with a request that the Ministry of Transportation and Infrastructure incorporate active transportation corridors into all current and future highway projects;

AND THAT: the Chair of the CSRD Board write a letter to the Ministry of Transportation and Infrastructure to request that the said Ministry consider the incorporation of active transportation corridors into all current and future highway projects.

2.

Discussion Items

2.1

Update on Current Marketing Activities

Report from REACH Marketing outlining the marketing activities of Shuswap Tourism between December 7, 2017 and January 31, 2018 attached to the agenda.

2.2

Shuswap Trails Update

Verbal report from Phil McIntyre-Paul.

2.3

Report from Shuswap Tourism Manager

Report from R. Cyr outlining the activities of Shuswap Tourism from December 7, 2017 through February 8, 2018.

Discussion points (see attached report for more information):

- Trail Guide Update
- Meeting Attendance
- Marketing Consulting Contract - Destination Think
- Tourism Sector Meetings

- Golf Consortium
- Marina Consortium

- Destination BC Application Update
- Thompson Okanagan Tourism Association Summit - Request For Proposal
- Tourism Industry Association of BC Board Resignation
- New Marketing Coordinator
- Consumer Show Attendance
- Crowdriff

2.4

Municipal Regional District Tax (MRDT) Update

Verbal report  from Sebastian Hofstetter – Chair of the MRDT Committee.

2.5

Columbia Shuswap Film Commission Update

Verbal update from David Barritt.

2.6

Community Roundtable

3.

Next Meeting

May 3, 2018 at 1:00 PM, Location to be determined.

4.

Adjournment

• Motion

  THAT: the February 8, 2018 Shuswap Tourism Advisory Committee meeting be adjourned.